Friday, August 21, 2015

Lincoln Exclusive Automotive Sponsor of 2015 Fash Bash, Fundraiser for Detroit Institute of Arts

Lincoln Exclusive Automotive Sponsor of 2015 Fash Bash, Fundraiser for Detroit Institute of Arts

JACKSON, Mich. – Forever in the throes of romantic luxury, Lincoln Motor Company prides itself on having a deep passion for the arts, which Lincoln founder Edsel Ford was keen on implementing into the automaker's vehicles.

Lincoln shows reverence for the arts through quality craftsmanship, evident in the prominent luxury design elements of its vehicles, but it makes a toast to culture in other ways as well. This year, Lincoln was the exclusive automotive sponsor of 2015 Fash Bash, a fundraiser for the Detroit Institute of Arts (DIA).

Founders Junior Council, a DIA offshoot of young professionals, began Fash Bash in 1970. From then on the fundraiser became one of Detroit’s most conspicuous fundraising events, garnering attention from the most prominent figures in metro Detroit’s fashion and art scenes and raising more than $44 million to date.

This year, Lincoln awed Fash Bash attendees with a fresh Lincoln Black Label theme – The Muse – exemplified in the all-new 2016 Lincoln MKX. The automaker brought the eventful night to a culmination with the Lincoln Black Label Afterglow.

The Muse harkens back to a 1920s Parisian lifestyle steeped in art. It was also an American era termed the Roaring Twenties, a time of revelry, high culture, aristocratic tendencies, and the decade Lincoln truly took off as a luxury automotive brand.

Lincoln successfully mirrored the era’s romantic and artistic qualities in the 2016 MKX with a two-tone interior ambience of Rouge Noir and Quarts, harmonized with Artisan aluminum trim. Additionally, Quartz Venetian leather seats with Linking-L perforation inserts accentuate the Rouge Noir Alcantara headliner.

The Muse is the brand’s loftiest display of quality, craftsmanship, and personal service, and takes root in Lincoln’s affection for extraordinary art like that which sprung out of the 1920s in Paris. When you consider the heart-fluttering, artful interior and exterior design of the 2016 MKX, it must have been an obvious decision to name Lincoln as the exclusive automotive sponsor of 2015 Fash Bash to raise funds for the DIA.

If the details behind the all-new MKX seem tantalizing, take a look at our inventory of new Lincoln cars at our Adrian area Lincoln dealer. You can have your very own 2016 Lincoln MKX in fall 2015, so place your order now and in the meantime continue your dream of driving in unprecedented luxury.

Seymour Ford Lincoln is located at 2601 Seymour Road in Jackson, Michigan 49201. No matter what your auto need, we will work hard to ensure you never leave our dealership unsatisfied! Visit us at SeymourFord.com and SeymourLincoln.net or give us a call at (517) 787-9500.


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